Ever wish you could tell your favorite podcasters what you think, right there in the app? Well, Spotify’s got your back. They’ve just rolled out a brand-new comment section for podcasts, making it easier than ever to bridge the gap between podcasters and listeners.
What’s New?
Spotify’s new comments feature is here, and it’s super simple to use:
- Find It Easily: Scroll past the play controls or go to the episode page after listening.
- Control at Your Fingertips: Creators can publish or unpublish comments, report them, and block users if needed.
- Customize Your Experience: Enable comments for specific episodes or opt-out completely.
Why It Matters
Interactive features aren’t new to Spotify—they introduced polls and Q&A back in 2021. But comments take it to the next level, creating a more dynamic and engaging platform:
- Audience Engagement: Spotify says listeners who interact with these features are four times more likely to return to a show within 30 days. Plus, they spend twice as many hours per month listening to podcasts compared to non-interactive users.
- Direct Feedback: Comments allow podcasters to get near-immediate feedback, making the creation process more rewarding and connecting them closer to their audience.
What’s in It for Podcasters?
For podcasters looking to grow their audience and deepen listener relationships, this update is a game-changer. Here’s how:
- All-in-One Management: The updated Spotify for Podcasters app lets creators manage their shows, track analytics, and interact with fans—all from their mobile device.
- Notifications and Insights: Creators get alerts for new comments, important milestones, and can see audience insights in real-time.
Real Impact
Take it from Ben Wilson, creator of How to Take Over the World: “Comments on Spotify provide invaluable feedback, making creating my podcast that much more rewarding and allowing me to build a stronger connection with my listeners.”
The Bigger Picture
This isn’t just about comments. It’s about creating a more interactive and community-driven podcasting experience. Spotify plans to continue improving based on feedback from both podcasters and listeners, making it clear they’re committed to being the best platform for all types of creators.
So, whether you’re a podcast creator or a listener, get ready to dive into a more engaging and interactive world of podcasting on Spotify. What do you think about this new feature? Share your thoughts in the comments—right on Spotify, of course!